October 2, 2024 01:08:14 S4:E80

🔮 How to Build an Intuitive Business — with Michelle Pellizzon Lipsitz of Holisticism

Happy October! This week we're kicking off Spooky Season with one of my favorite business witches — Michelle Pellizzon-Lipsitz of Holisticism!

Michelle has taught me so much about online business, magical meaning-making systems, and spiritual practices. She's one of my favorite people to pay attention to on the internet, and I invited her on the show so I could ask her every question I've ever had about how she runs her company.

In this episode, we get real-real about:

How Michelle started Holisticism with a BFA in dance
Evolving from newsletter to booking platform to online courses & community
The 4 Pillars of Intuitive Business
The realities of Radical Generosity
Why some ideas aren't meant to be businesses
Exactly how Michelle markets her paid membership, The North Node
Why Holisticism moved their newsletter + podcast to Substack
The magic of the low-cost class as lead magnet
How Michelle has grown (& shrunk) her team over the past 5 years
Planning a self-employed maternity leave
The meeting creep & how to correct it
Navigating chronic illness & family emergencies as a business owner
How Michelle organizes her offerings
Running multiple businesses at once
& so much more!

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