🤳 Put Down Your Phone & Abandon Your Brand — with Casey Johnston
Casey Johnston is a weight-lifting memoirist and former editor at Vice, Ars Technica & the New York Times’ Wirecutter.
She’s been reporting on social media and smart phones for over a decade, and in that time, she built her career on Twitter then left it behind in favorite of a paid newsletter and a phone with fewer than ten apps on it.
She’s been reporting on social media and smart phones for over a decade, and in that time, she built her career on Twitter then left it behind in favorite of a paid newsletter and a phone with fewer than ten apps on it.
In this conversation, we dig into the the major shifts that Casey’s witnessed in digital media since 2010, as well as how she created a “DIY Dumb Phone” to help her kick her phone addiction last year.
Specifically, we explore:
- How Twitter helped Casey start her writing career
- Why Casey launched a newsletter & how it’s become her primary income stream
- Virality, memes & how they push us to always be online
- The difference between a Beat, a Brand, and a Business
- The successes & failures of journalists on Substack
- Casey’s “DIY Dumb Phone” method
- How algorithms convince us we have problems
- Why Casey quit being a defender of social media
📘 A more joyful business is within reach. Get your copy of Free Time: Lose the Busywork, Love Your Business by Jenny Blake today at itsfreetime.com/book (sponsored)
RESOURCES + LINKS
COMMUNITY SPONSORS
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✏️ Looking for a fall planner that's about permission not perfection? Check out Nine to Kind. Get 50% off their digital planners with code OFFTHEGRID50 & 25% off analog products with code OFFTHEGRID25. Learn more & claim your discount at: https://www.ninetokind.com/pages/offthegrid
Creators and Guests
Host
Amelia Hruby
Founder of Softer Sounds podcast studio & host of Off the Grid: Leaving Social Media Without Losing All Your Clients
